Ngomhla woku-1 kweyeDwarha ngo-2021, i-Aliexpress yavula ngokusesikweni ivenkile yayo engaxhunyiwe kwi-intanethi kwiziko lokuthenga laseParquesur eMadrid, eSpain. Main Paper ( MP ), uphawu oludumileyo lwezixhobo zokubhala zaseSpain, yafumana isimemo esivela kwiqonga le-Alibaba, i-Aliexpress, yaza yaqala ukusebenza kwivenkile engaxhunyiwe kwi-intanethi yase-Aliexpress eParquesur.
Ifumaneka eLeganés, kuluntu oluzimeleyo lwaseMadrid, iWestfield Parquesur yindawo yesibini ngobukhulu yokuthenga nokuzonwabisa kulo mmandla. Ukuvulwa kwevenkile engaphandle kwe-Aliexpress kubonisa ukungena ngokusesikweni kwe-Alibaba kwimarike engaphandle kwe-intanethi eSpain, okuphawula inyathelo elibalulekileyo kwiqonga le-e-commerce eliwela imida kwiimarike zaphesheya.
Njengophawu lokuthengisa izinto zokubhala oluthengiswa kakhulu eSpain, MP yenye yeempawu ezimbalwa ezimenywe ngumntu ngokwakhe yiqonga le-Alibaba ukuba zijoyine. Ngaphakathi kwivenkile engaphandle kwe-intanethi ye-Aliexpress eParquesur, MP imisele umboniso wophawu oluzinikeleyo lophawu lwayo lwe MP Zhonghui stationery, ebonisa iimveliso zayo zokubhala ezikhethekileyo ngokuyila. Olu nxibelelwano lunika MP ithuba lokwandisa ukuqatshelwa kwayo kwihlabathi liphela kwaye idlulisele ubugcisa bayo obuhle bokubhala kunye neengcamango zoyilo kubaphulaphuli abaninzi behlabathi.
Ukuvulwa kwevenkile engaxhunyiwe kwi-intanethi ye-Aliexpress kunika abathengi amava okuthenga ngokuthe ngqo kwaye kubonelela ngeempawu ngamathuba ongezelelweyo okubonisa kunye nokukhuthaza. MP iya kuqhubeka nokusebenzisana ne-Alibaba, iqhubeka nokuvelisa izinto ezintsha kwaye yazisa iimveliso zezixhobo zokubhala ezikhethekileyo ukuzisa ubuchule kunye nogqozi kubathengi kwihlabathi liphela. Olu budlelwane buya kukhuthaza ukukhula kwe- MP kwimarike yamazwe ngamazwe kwaye bunegalelo kwihlabathi liphela kwishishini lezixhobo zokubhala laseSpain.
Ukuvulwa okukhulu kwevenkile ye-Aliexpress engaxhunyiwe kwi-intanethi kwiziko lokuthenga elidumileyo laseParquesur eMadrid kubonakalise isiganeko esibalulekileyo kwi-Alibaba nakwimarike yokuthengisa yaseSpain. Njengenye yeempawu ezimbalwa ezimenywe yi-Aliexpress, Main Paper ( MP ), uphawu lwezixhobo zokubhala oluthengiswa kakhulu eSpain, lisebenzise eli thuba lokubonisa uphawu lwalo lwezixhobo zokubhala ze MP Zhonghui kwivenkile ephambili ye-Aliexpress engaxhunyiwe kwi-intanethi.
Ikwindawo yaseLeganés, kuluntu oluzimeleyo lwaseMadrid, iWestfield Parquesur imi njengendawo yokuthenga nokuzonwabisa, itsala abantu basekuhlaleni kunye nabakhenkethi ngokufanayo. Isigqibo se-Aliexpress sokungena kwimarike engaxhunyiwe kwi-intanethi eSpain ngevenkile yaseParquesur sibonisa ukuzinikela kwe-Alibaba ekwandiseni ubukho bayo kunye nokunxibelelana nabathengi ngendlela ebonakalayo nesebenzisanayo.
Kwi MP , ukumenywa ngu-Aliexpress ukuba athathe inxaxheba kulo msebenzi ungaxhunyiwe kwi-intanethi akubonisi nje kuphela udumo olukhethekileyo lwe-brand kodwa kukwabonelela ngeqonga elifanelekileyo lokubonisa iimveliso zayo zokubhala ezikhethekileyo ngobuchule. Ngomboniso wophawu oluzinikeleyo kwivenkile engaphandle kwe-intanethi ye-Aliexpress, MP inokutsala abaphulaphuli bamazwe ngamazwe kwaye ibonise ubuchule bayo obucokisekileyo kunye neengcamango zoyilo.
Ukuqaliswa kwevenkile engaxhunyiwe kwi-intanethi ye-Aliexpress akuqinisekisi nje kuphela ukuzibophelela kwenkampani ekuvaleni umahluko phakathi kokuthengisa kwi-intanethi nakwi-intanethi kodwa kunika abathengi amava okuthenga anzulu ngakumbi. Njengoko abathengi bengena kwivenkile ebonakalayo, banokuzibandakanya kwaye bahlole uluhlu olubanzi lweemveliso ezikhoyo. Olu manyano olungenamthungo lorhwebo lwedijithali nolwenyama lunika abathengi amandla okwenza izigqibo zokuthenga ezinolwazi ngelixa besonwabela amava okuthenga achukumisayo namnandi.
Ngokungathandabuzekiyo, le ntsebenziswano ne-Aliexpress ivula iingcango ezintsha kwi MP , ivumela olu phawu ukuba lufikelele kwihlabathi liphela kwaye luseke ubukho obuqinileyo kwihlabathi liphela. Ngokusebenzisa izinto ezintsha eziqhubekayo kunye nokwaziswa kweemveliso zezixhobo zokubhala ezikhethekileyo, MP ijolise ekukhuthazeni ubuchule kunye nokuzisa ugqozi kubathengi kwihlabathi liphela. Ngenkxaso ye-Alibaba, MP ikulungele ukufumana ukukhula okumangalisayo kwimarike yamazwe ngamazwe, iqinise isikhundla sayo njengomdlali ophambili kwishishini lezixhobo zokubhala zaseSpain kwaye inegalelo kwihlabathi liphela.
Ukuqukumbela, ukuvulwa kwevenkile ye-Aliexpress engaxhunyiwe kwi-intanethi eParquesur eMadrid kuvula isahluko esitsha esinomdla kwi-Alibaba nakwiMain Main Paper . Eli phulo libonisa ukudibana kwentengiso ekwi-intanethi nengaphandle kwayo, likhulisa ulwaneliseko lwabathengi ngamava okuthenga anzulu ngakumbi. Kwi MP , le ntsebenziswano lithuba elihle lokwandisa ukuqatshelwa kwayo kwihlabathi liphela, izisa iimveliso zayo zokubhala ezenziwe ngobuchule kubaphulaphuli abaninzi. Ngenkxaso ye-Alibaba, MP iza kuchuma kwimarike yamazwe ngamazwe, ishiya uphawu olungenakucimeka kwishishini lokubhala laseSpain elihlala litshintsha.
Ividiyo enxulumeneyo
Ixesha lokuthumela: Sep-22-2023
